L'Oréal Professionnel Serie Expert Chroma Creme Neutralising Shampoo

Born out of a collaboration by the L'Oreal Professionnel Paris Colour Labs and Haircare Labs, this contains exclusive technology with professionally tailored dyes. It works by instantly correcting all unwanted yellow reflects for the homogenous neutralisation of warm tones. Simultaneously, it cleanses and nourishes the hair fibre without weighing it down, for the highest quality colour correction and care. Now THAT is a purple shampoo that can do it all. 

Benefits:

• Instantly corrects brassy or yellow tones. 
• Homogenously neutralises warm reflections - ensuring no colour spots, even on porous areas.
• Offers a high-shine finish. 
• Provides care for blonde hair. 
• Contains professional, tailored dyes. 
• Contains powerful, 10x smaller caring agents. 
• Actively targets the most damaged and porous areas of the hair.