Joico Curls Like Us Hydrate & Define styling crème delivers soft, defined curls with lasting hydration and protection.
Ideal for enhancing curl definition, this lightweight crème provides a flexible hold without stiffness or tackiness, allowing curls and coils to form resilient clumps that are touchably soft and breakage-resistant. It hydrates deeply, leaving curls healthy-looking while also reducing breakage by up to 88.77%. With added thermal protection up to 230°C, it’s perfect for anyone who styles with heat.
How To Use Joico Curls Like Us Hydrate & Define Curl Crème Styler
Apply to wet hair. Allow to air-dry or style with a diffuser.
Let’s take it further:Rake the cream through soaking wet* hair. If you have thick or denser curl texture, consider applying cream in sections for even distribution.
Styling on soaking wet hair will help to reduce frizz and prevent stringy curl clumps. To achieve bouncy and smooth clumps, separate your hair into sections and brush, comb, or rake through. Once the section is smooth and detangled, hold it near the roots and gently shake to encourage the natural curl pattern to form. Gently pulse the formed curl to support curl definition. For added hold, follow with our Define & Seal Curl Defining Gelée.
